Hi Reader!

Let me guess…
You’ve been scrolling through social media, watching others post wins, go viral, land book deals or TV spots—and that little voice whispers: “Am I even relevant anymore?”

If that hits close to home, I see you. And you’re not alone.

Here’s the truth: relevance isn’t about being everywhere—it’s about being where it matters. You don’t need to dance on Reels or chase every trend. You need clarity, consistency, and the courage to show up in a way that’s aligned with you.

In this issue, I’m sharing my most personal podcast episode yet—about how I’ve stayed relevant in a world that’s constantly shifting. I’ll also show you how being media ready doesn’t require a ring light or a public-facing persona. If behind-the-scenes is your zone, it can still be your power move—and yes, your paid gig.

And BTW -- welcome new subscribers! I'm so happy you're a part of our BTD Media Makers community!

I appreciate you being here,

Bon

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Bonnie's Sound Bites

The Power of the Pause

Most people think media success comes from talking faster, saying more, filling every second. But in truth? The pause is where the power lives.

A pause gives your words weight.
It draws people in.
It signals confidence—even when your heart’s racing.

Whether you're in an interview, on a podcast, or talking to your camera, don’t rush to fill every second. Let your message breathe. It shows you’re in control—and it helps your audience actually hear you.
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You Asked, I answered:

Question: "How do I know if my story is “media-worthy”?

Answer: Great question—because the truth is, you might be too close to your own story to see its sparkle.
Media-worthy doesn’t mean sensational. It means relatable, relevant, and real.
Ask yourself:

Does it solve a problem or answer a question people actually have?
Can you connect it to something happening in the world right now?
Is there a clear takeaway for the audience?

Sometimes, what feels ordinary to you is exactly what a journalist, or your audience, is looking for. Don’t underestimate the power of your experience.

The way you explain something, the story behind why you do what you do, or even a simple tip you take for granted could be exactly what helps someone else. That’s the magic of media: it turns everyday insights into extraordinary impact.

📅 Book a free discovery call with me.
Let’s get your voice out there in a way that feels real and rewarding and let’s get you noticed by brands so you can finally make the money and get the recognition you deserve.

📩 DM me “MEDIA” on Instagram or hit reply to start our conversation.

✨ You don’t need to be perfect. You just need to begin.

And because you’re part of my BTD Media Makers crew, you’ve got something even better—direct access to me! 🙋🏻‍♀️ Just hit Reply with your burning questions, and I’ll personally help you get unstuck. (Have you tried this yet? What are you waiting for?!)

🌟 One of the easiest, least expensive ways to get your name in the news and become a valuable resource for media is just a click away: Btdmedia.teachable.tcom/p/media-masterclass 🌟 You'll also get lots of bonuses including a workbook, a media makeup guide, an audio-video handout and a perfect pitch tip sheet.

Need some help with knowing what to pitch? Don't miss out on your free copies of the Better Than Dieting News Digest HERE . You'll see the exact topics, titles and quotes journalists are looking for.

Staying Relevant in a Saturated Media Landscape

The word “longevity” is trending —
We talk about it for fighting wrinkles, building bones, and living longer.

But what about the longevity of your career?

The kind of career built on fighting imposter syndrome, growing your brand AND your bank account, and creating a life that you actually want to live.

That’s the kind of longevity I care about.

After 30+ years in media, here’s what I know:
Staying relevant has nothing to do with chasing trends.

It’s about being valuable.

It’s about showing up -- consistently, confidently, and with a message that matters.

🎧 On today’s episode of the Media Savvy Podcast, I’m sharing:

✔️ How I’ve stayed visible through decades of media shifts

✔️ The real reason brands want to work with me (hint: it’s not follower count)

✔️ My 4 timeless rules for staying relevant

✔️ Why emulating isn’t copying, it’s smart strategy

✔️ How to stand out without selling out
You don’t have to go viral.

You don’t have to be everywhere.

You just have to know who you are ... and keep showing up.

🎙️ Episode 34: Staying Relevant in a Saturated Media Landscape

📲 Listen wherever you get your podcasts — and now on YouTube.

👋 Follow @BTDmedia for pep talks, practical tips, and reminders that your voice matters.

👉Listen to Media Savvy with Bonnie Taub-Dix on your favorite podcast channel and YouTube or check links below.

💥 NEWS FLASH 💥 : If we haven't personally connected -- let's do it! Send a DM to @BTDmedia on Instagram if you have any questions about how I can help you or... just hit REPLY to this email!